SPRING-SUMMER 2022

Captions not needed: The only sound in this video is background music.

The AMIRI Spring-Summer 2022 man exists in an escapist dreamscape alive with blissful possibility. Surrounded equally by tropical flora and man-made grandeur, he embraces a moment of idyllic serenity – drawing on the concept of imagination and creativity as the purest form of escapism.

The collection is framed as a piece of cinema directed by Cara Striker and set within the beguiling landscape of the Wynn Las Vegas, a local escape close to home for AMIRI. Visuals open on a man by a waterfall on a midsummer’s eve, he surveys this mystical panorama before moving through opulent halls. Throughout, he dreams of endless escape, of days rolling into night; where time becomes an infinite flow of illusory moments. Suddenly he is joined by a rhythmic cast, moving off one another in harmonic orchestration. The foundation of the film stems from the lucid feeling of summer romance and escape, accompanied by the wistful beat of Wish You Were Here by South African producer and DJ Black Coffee.

Runway Looks

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Within this narrative, traditional formality is undone, instead softer, sophisticated lines are drawn towards a modern formality. Classic suiting codes are reworked and refined within AMIRI’s contemporary visual language, emphasizing a rich interplay of lightness and ease for today and tomorrow. For instance, jackets are deconstructed, and shoulder pads removed, casting a lighter, unstructured silhouette formed in harmony with the body. Imbued with the ease of summer, lightweight trousers with adjustable kick flare expand this freedom, alongside double-breasted jackets recut in relaxed, 3/4 length shapes and rendered in textured satin.

In confident brushstrokes of surreal romanticism, exotic reverie is at the core of the collection, embracing natural tones – deep brown, brandy, burnt sienna and forest green – as a rich palette to paint from.

Textures and fabrications are a particular focus, celebrating the warmth of artistic instinct. Delicate silk Cabana lounge sets are cast in vivid compositions float across bodies as symbols of refined comfort. Lace shirting intricately hand-woven with flora detailing becomes textural shirting. A classic safari jacket is reframed as a 4-pocket blazer, and bouclé is cut in warm weather cotton rather than traditional wool. Showcasing AMIRI’s imitable savoir-faire, braised patchwork trousers are meticulously crafted with intricate whipstitch techniques, hand-marked and laced, while repurposed bandanas are diligently shredded and braided by artisans into loose summer knits, taking one day to complete one panel and four days for the entire garment.

Fabrics of different weights, weaves and textures are worn together with artful sensibility: paneled sleeveless cardigans alongside supple suede trousers; perforated leathers with geometric kick flare trousers. A modern formality is then realized through unique structured pieces that elevate the silhouette; perhaps a laser-cut suede trenchcoat, or an elongated single-breasted blazer, executed with the feel and ease of a robe.

This textural interplay continues as detailed hand-embroidered stitching, laser-cut floral riffs, and unique artworks created through extensive ice tie-dye techniques. Shirt fringing and rhythmic paisley motifs animate garments and prints are exotic memories floating to the fore: palm trees, exotic currency, rum bottles, hibiscus plants and Aloha sunsets.

The collection is grounded on AMIRI's Stadium sneakers as a new Mid-Top silhouette is debuted, inspired by classic athletic footwear, alongside an espadrille footwear shape crafted with a sneaker sole. Bags echo the fluidity of the collection in soft and supple manifestations.

AMIRI SS22 invites you along on an escapist trip of familiarity in the unfamiliar and a dynamism only found between reality and dream.